About DR Group
Driven by a vision for excellence + Always ahead of the curve.

Our Founder | Our Visions | Our Milestones | Group of Companies | Certifications & Affiliations | Awards & Recognitions

 

Introductions

DR Group started its first business in the Malaysian International Airports more than 30 years ago. Over the years the Group has diversified into trading, distribution, manufacturing, property development and investment.

 

As an airport retail specialist, the Group has secured wide range of concessions including chocolates, perfumes and cosmetics, souvenirs, fashion apparels and accessories at KLIA, Penang International Airport, Langkawi International Airport, Kota Kinabalu Airport, Kuching International Airport and Labuan International Aiports.
 

To-date the Group distributes a variety of imported chocolate brands including Lindt, Hershey, Nestle, M&M's and Loacker to its own retail shops in the airports as well as other retailers; both airports and downtown duty free shops.
 

The group has developed Jetty Point Shopping Complex as a premier shopping destination offering stores with wide selection of liquor, cigarettes, cigar, chocolates, perfumes and cosmetics, fashion apparel, accessories, trendy eyewear and foot wear as well as entertainment and food outlets.
 

The subsidiary company, Quantum Supplies and Fidani, via three chocolate factories, manufacture its own chocolate products under the names of Danson, Farell, and Millton for the domestic and international market. At the same the factories have played the role of co-packer and OEM with reputable brands such as Nestle, Morinaga, Van Houten and Starbucks.

Overview History

Besides the great know-how acquired in more than 30 years experience in travel retail business, a deep passion for the retail industry has given the DR Group the competitive edge ahead of its peers.


DR Group has always been searching for brave and original solutions to face the market environment with innovative and original business propositions. One of the key factors in the company success is the great care towards its products and services.

Established in 1980s with one duty-free outlet at the then Subang Airport, the Group has expanded into more than 30 outlets with various product categories including chocolates & confectioneries, perfumes and cosmetics, local delicacies, souvenirs and luxury fashion. 

Its retail outlets have received numerous local and international awards and recognitions for its distinctive design concept and unique marketing campaigns.

DR Group has since diversified its business into manufacturing and property management.

Our Founder

 

Dato' Dahlan Rashid, Group Managing Director, founder of DR Group Holdings Sdn Bhd, also widely known as the "Chocolate King of Malaysia" has won him the industry's recognition for his passion in chocolate. His visionary, unique and dynamic approach in chocolates and confectionery business contributed to his success as a pioneer in the Malaysian airport travel retail Industry.

 

 

Dato' Vision & Principles

• To be the leader in innovative retailing & manufacturing with the highest quality control standards.

• To excel in business integrity, working with passion and full commitment.

• To be the most outstanding travel retailer with unique business synergy, offering the best products, gifts and services.

Our Mission, Visions and Values


Our Vision
To be a diversified business in retail, manufacturing and property management that is responsible, ethical & sustainable.

Our Mission
To always deliver on our promises of world class products & services, retail & product innovation, quality workmanship, long-term warranty, on-time delivery and technical support.

Our Values
• Quality
• Creativity
• Innovation & Technology
• Integrity
• Reliability
 

Our Culture

 

Our Milestones

 
1984
  • 1st travel retail chocolate outlet@ Subang International Airport
     
 
1989
  • 1st travel retail perfume & cosmetic outlet @ Subang International Airport
     
 
1991
  • Major retail expansion into @ all international airports in Malaysia

 
1994
  • 1st shopping complex, Jetty Point Duty-Free Shopping Complex @ Langkawi Island


    Find out more: www.jettypoint.com      
 
1995
  • 1st travel retail mall outlet, Skymall, @ Langkawi International Airport

 
1998
  • Travel retail outlets (Perfume & Cosmetic, Chocolate & Confectionery, Gifts & Souvenirs) @ Kuala Lumpur International Airport (KLIA)

 
1999
  • 1st chocolate manufacturing facility @ Kota Damansara, Selangor


    Find out more: www.quantumsupplies.com      
 
2000
 
2006
  • Opening up The Finest Creations Chocolate - FIDANI


    Find out more: www.fidani.cc      
 
2012
  • 3rd chocolate manufacturing facility @ Kota Damansara, Selangor

 
2013
  • 1st Chocolate Museum in South East Asia @ Kota Damansara, Selangor


    Find out more: www.chocolatemuseum.my      
 
2014
  • 1st 9D cinema within a chocolate outlet store @ JPO2, Johor


     
  • 1st Porsche Design Outlet in Asia @ JPO, Johor

 
2015
  • 2nd Porsche Design Outlet in Asia @ Mitsui Outlet Park KLIA Sepang

 
2020
  • Laris Pangor Duty Free @ Pangkor Island, Perak


    Find out more: Laris Pangkor      
     
 
2021
 
Group of Companies

 

 

DR GROUP HOLDINGS SDN. BHD. (181121-T)

TRAVEL RETAILS
COLOURS & FRAGRANCES SDN. BHD. (171634-D)
MULTI TRADING & SUPPLIES SDN. BHD. (186246-D)
JETTY POINT LIFESTYLE (M) SDN. BHD. (193084-V)
CHOCOLATE SALES & SUPPLIES SDN. BHD. (132230-X)

DOWNTOWN RETAILS
QUANTUM CHOCOLATE & CONFECTIONERY (M) SDN. BHD. (590160-K)
SENTRAL K.L. DUTY FREE SDN. BHD. (302937-M)

DISTRIBUTIONS
CHOCOLATE SALES & SUPPLIES SDN. BHD. (132230-X)

MANUFACTURING
QUANTUM SUPPLIES (M) SDN. BHD. (322407-D)
FIDANI CHOCOLATIER SDN. BHD. (730077-U)

PROPERTY MANAGEMENT
ELEGANT SERVICES SDN. BHD. (212626-T)
JETTY POINT REALTY SDN. BHD. (225802-W)
 
Certifications & Affiliations

Awards & Recognitions

 
2022
  • DR GROUP HOLDINGS SDN BHD.
    Cocoa, Chocolate and Tourism Industry Special Awards
    Anugerah Industri Koko Malaysia (AIKM) 2022

 
2018
  • COLOURS & FRAGRANCES SDN BHD
    Best Retailer (MA Sepang)
    Malaysia Airports Concessionaires Award 2018

    COLOURS & FRAGRANCES SDN BHD
    Best Supporting Partner (MA Sepang)
    Malaysia Airports Concessionaires Award 2018

    MULTI TRADING & SUPPLIES SDN BHD
    Most Innovative Partner (MA Sepang)
    Malaysia Airports Concessionaires Award 2018

    QUANTUM CHOCOLATE & CONFECTIONERY SDN BHD
    Best Supporting Partner (MASB)
    Malaysia Airports Concessionaires Award 2018
 
2014
  • COLOURS & FRAGRANCES (KLIA)
    Retail Outlet of the Year (Best Overall)
    KLIA Awards 2013
     
  • QUANTUM CHOCOLATES & CONFECTIONERY (M) SDN BHD (PIA)
    Winner of Top in Class Award (Best in Product Category)
    Malaysia Airports Concessionaires Conference 2014
     
  • CHOC STOP @ DEPARTURE
    Most Outstanding Outlet
    T.O.U.C.H Campaign for Customer Service Excellence
 
2013
  • L'OCCITANE EN PROVENCE (C&F)
    Winner of 2013 Holiday & Christmas Merchandising Contest
    L'Occitane en Provence Travel Retail
     
  • L'OCCITANE EN PROVENCE TRAVEL RETAIL
    Winner of Champions Award (Best Overall)
    Malaysia Airports Concessionaires Conference 2013
     
  • COLOURS & FRAGRANCES (KLIA)
    Winner of Top in Class Award (Best in Product Category)
    Malaysia Airports Concessionaires Conference 2013
     
  • COLOURS & FRAGRANCES (KLIA)
    Winner of Out-of-Box Award (Best Concept)
    Malaysia Airports Concessionaires Conference 2013
 
2012
  • QUANTUM SUPPLIES (M) SDN BHD
    SME Rising Star Award
    Small Medium Enterprise (SME) Recognition Award 2012
 
2011
  • DR GROUP HOLDINGS
    Best Brand in Brand Strategy
    The BrandLaureate - SME Chapter Awards 2011
     
  • COLOURS BEAUTY BOUTIQUE (KLIA)
    Highly Commended for Best Beauty Store
    Duty Free News International Product Awards 2011
     
  • CHOC STOP INTERNATIONAL (KLIA)
    Highly Commended for Best New Confectionery & Fine Foods Store
    Duty Free News International Product Awards 2011
     
  • L'OCCITANE EN PROVENCE (C&F)
    Winner of 2011 Holiday & Christmas Merchandising Contest (Twice in a row)
    L'Occitane en Provence Travel Retail
     
  • QUANTUM SUPPLIES (M) SDN BHD
    Winner in SME Category
    Malaysia International Commodity Conference & Showcase 2011
     
  • DR GROUP HOLDINGS
    Malaysia's Most Outstanding Retailer-Chains (50 Success Stories)
    Malaysian Retail Chain Association (MRCA)
 
2010
  • FIDANI CHOCOLATIER SDN BHD
    Winner of Most Innovative Packaging Award (2010, 2010, 2009)
    Malaysia International Halal Showcase
 
2009
  • CHOCOLATE SALES & SUPPLIES SDN BHD
    Winner of Best Confectionery & Fine Foods Marketing Campaign (2009)
    DFNI Product Awards 2009
 
2007
  • MULTI TRADING & SUPPLIES SDN BHD
    Best Specialty Store Award (2007)
    Ministry of Tourism Malaysia 2006
     
  • FIDANI CHOCOLATIER SDN BHD
    Winner of Most Innovative Packaging Award (2010, 2010, 2009)
    Malaysia International Halal Showcase
 
2006
  • COLOURS & FRAGRANCES SDN BHD
    Most Supportive Shopping Outlet - Departmental Store (2006)
    Ministry of Tourism Malaysia
 
2005
  • CHOCOLATE SALES & SUPPLIES SDN BHD
    Raven Fox Award (2005)
    Raven Fox Publishing
 
2004
  • QUANTUM SUPPLIES (M) SDN BHD
    Winner of Product Innovation Technology (2004)
    Cocoa Industry Award 2004
     
  • CHOC STOP INTERNATIONAL
    Highly Commended for Best Airport Operator (2004)
    Frontier Award
 
 

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